** Holiday Special ** Web Zürich December!

Join us for the ** Holiday Special ** December meetup! We will have three short talks as well as roasted chestnuts (heisse Marroni) and mulled wine (Glühwein):

18:00 - 18:30
Arrival time with drinks and chat

18:30 - 18:50
Christoph Hermann
An introduction to Elm the programming language not the town.

18:50 - 19:10
Doug Sillars
Video Killed My Data Plan: Delivering video that doesn't break the bank.
Video is one of the fastest growing mediums on the web and in mobile applications. Video files have been shown to increase engagement, and can be a great way to deliver your message quickly. (And who doesn’t love animated GIFs?)
However, video that takes a long time to start up leads to frustration and abandonment. The same goes for video that stalls during playback. In this talk, you’ll learn best practices to optimize the delivery of your video to you customers, ensuring fast delivery and minimizing stalls for a great customer experience.

19:10 - 19:30
Wolf Bergenheim
Intro to Google Maps Platform
In this talk we'll give an overview of the Google Maps Platform, it's APIs and SDKs as well as interesting facts about the geo data the platform provides.

19:30 - 20:15
Vitaly Friedman
How to win friends and influence people, on mobile
Cookie consent prompts, push notifications, app install prompts, video autoplays and annoying pop-ups. Every time we enter a new site, it feels like a fight against all the annoying marketing messages endlessly streaming at us. However, more often than not, all these solutions are used without considering the bigger picture. They help with short-term conversion, but they hurt in long-term retention. How do we bring them together? In this session, Vitaly will be exploring mobile design patterns, techniques, strategies and important decisions to consider when designing and building websites and applications that respect customers and increase conversion. You’ll walk away with a toolbox of applicable techniques, a couple of arguments for your managers and reliable case studies that debunk common myths on mobile.

20:15 ++
CV Boost!
Take your CV to the next level with Rockstar Recruiting.

More drinks and snack as well as time for chatting

We look forward to seeing you there!

Visit our website http://webzueri.ch for more information about the Web Zürich community.