Next Meetup

November 2018: Proximity Marketing and SEO/SERP
6:30 - 7:00 Meet, Greet and Eat! - We'll share some food and drink, and do a bit of informal networking. 7:00 - 7:15 Welcome/Introductions 7:15 - 8:30 Presentations & Discussion =============================== Topic A: Mobile Proximity Marketing (All levels) Linda Kaye, Presenter Proximity Marketing is one of the leading current trends in mobile marketing. In this talk, we'll learn about what Proximity Marketing is, why your customers want it, and how it can add value to the services you provide to your clients. =============================== Topic B: SEO / SERP - Search Engine Optimization - It isn't rocket science! Presenter: Shannon Lougee SEO or Search Engine Optimization means getting your content to the top of the search engine results page or SERP. While it takes time and effort, it isn’t rocket science. In her presentation, Shannon will talk about the basics of SEO including domain and page authority, link building, keyword research, page optimization, and writing good SEO content. 8:30 - 8:50 Open mic (ALL levels) 8:50 - 9:00 Wrap up =============================== About the presenters: Linda Kaye is the Creative Services Director and Proximity Marketing Specialist at InterActive Synergy, LLC, a digital marketing services agency specializing in website design and development, local search and SEO, and sales funnel marketing. Shannon Lougee works for a small marketing firm that serves major medical publishers and other healthcare industry organizations where she performs various digital marketing activities including writing SEO content, managing social and PPC ad campaigns, marketing analytics, keyword research and gap analysis, and project management. She has authored several healthcare industry blogs that rank organically at or near the top of the SERP. She has also worked in higher education, the language learning software industry, online community management, and volunteer engagement. Shannon took some years off from the fulltime workforce when she home schooled her two sons for their primary and middle school years. She adores her Australian shepherd / beagle mix puppy, Charlie, even though he has chewed massive holes in walls, ruined hundreds of dollars’ worth of household items, and still, on occasion, has accidents in the house.

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