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Content strategy for your docs

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Margaret E.
Content strategy for your docs

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Let's talk about content strategy and documentation

Writing docs is great, and a challenge by itself. But how do you know what to write, who to write for, and where to put it. How do you track, evaluate, and maintain the documentation that you create?

Having a content strategy can help answer these questions by creating a framework for developing, managing, and evaluating your content.

• What's the difference between content marketing, content strategy, and a content plan?

• Why do you need a content strategy?

• How do you create one? Who creates it? How long does it take?

• Do you have a content strategy for the docs you work on?

• Does your company have a content strategy that includes documentation?

Resources

Content Strategy for Everything (https://www.slideshare.net/khalvorson/content-strategy-for-everything), Kristina Halvorson

Content Science (https://content-science.com/)

How to Tell if Your a Content Strategist (http://idratherbewriting.com/2016/10/26/how-to-tell-if-youre-a-content-strategist/), Tom Johnson

Content Strategy Basics, (https://www.usability.gov/what-and-why/content-strategy.html) Usability.gov (funded by your tax $)

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