Zendesk KRK

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You will receive a QR code the day before the event.

Here is the agenda for the event:

• 18.10 - 18.35: Reggie Murphy, PhD - Sr. Director, Head of UX Research at Zendesk

“Pivot or Perish”
Change is no longer the exception—it’s the rule. Restructures, leadership turnover, budget limitations, new owners… the reason doesn’t matter. When change happens, will you be ready? In this talk, Reggie Murphy shares how the Zendesk UX Research team navigated shifts in company direction, headcount, and budget strategy—while still driving strategic impact. You’ll learn how to reposition your team when the ground moves beneath you, and how to build a research practice that’s resilient, focused, and indispensable—no matter what happens next.

• 18.35 - 18.50: Break

• 18.50 - 19.10: Maria Dziedzic - UX Researcher, Allegro

“Adding „why” to „how much” - the value of qualitative research alongside quant data”
Your team’s backlog is bursting, everyone has a different opinion, and next quarter’s strategy is still up in the air. You know what’s broken — users have told you — but the real question is: what’s worth fixing now? No team has unlimited capacity, and when everything feels urgent, it’s hard to know where to focus. That’s where the UX researcher comes in — asking the uncomfortable questions, digging into the why, and turning noise into clarity.
In this talk, we’ll explore how adding qualitative insights to your mountain of metrics can turn data into direction. It’s about pairing the “how much” with the “why”, so your team stops guessing and starts prioritizing with purpose. Think of it as your team’s secret weapon for making confident, user-aligned decisions.

• 19.10 - 19.30: Break

• 19.30 - 20.30: Panel: Q&A with UX Researchers
  Hear from UX researchers across different experience levels, on their career paths, insights, and lessons learned. Bring your questions and get ready for some unexpected inspiration.

Moderator: Alicja Antkowiak - Principal UX Researcher @Zendesk

• 20.30 - 21.30: Networking

But it's not all about presentations! Use the networking opportunities to make new connections with Zendeskians and like-minded professionals.

🚀 Please note that there is a registration process in the office for guests, which will take a few minutes, so make sure you arrive on time to not miss any presentations.

💻🤝 #ZendeskPoland #Product&Design #UXResearch #Networking ##lifeatzendesk