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Confessions of a Product Manager at Intuit, Airbnb, and Twitter

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Hosted By
Akansha S.
Confessions of a Product Manager at Intuit, Airbnb, and Twitter

Details

Schedule:

5:30-6:30pm: Networking & Demos: Netflix, Intuit, Airbnb and Twitter

6:30-7:30pm: Panel: Confessions of a Product Manager: Building an A/B Testing Platform at Intuit, Airbnb, and Twitter

About the meetup:

As a data-driven company, you probably rely on your experimentation platform to guide products and features. Continuously testing your hypothesis to learn valuable insights about your customers requires a reliable and scalable A/B Testing platform that anyone in your organization can use.

In our panel, we’re bringing together Product Managers from Intuit, Airbnb and Twitter, to share their insights into building, designing and executing a scalable A/B testing platform.

Flexible and feature-rich, we each have built a powerful and customized A/B testing platform for our organization that have empowered our internal teams to enhance and deliver delightful customer experiences.

We will take you through a bird’s-eye tour of building a customized A/B testing platform with the hope of helping you get started and turning you into an experimentation expert. We have each faced different challenges on this journey, so we decided to come together and share what did, and didn’t work as we continue to build and innovate our own in-house platforms.

So, what does building an A/B testing platform look like for Intuit, Airbnb and Twitter? Join this meetup to hear us talk about:

• Decision to build an A/B Testing platform.

• Challenges and Opportunities

• Prioritizing feature requests

• Use cases

Photo of The Journey from A/B Testing to Personalization group
The Journey from A/B Testing to Personalization
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