Life isn’t fair!
Would you like to keep believing success is only about hard work and hustle?
This month, we dig into The Unfair Advantage: How You Already Have What It Takes to Succeed, a thought-provoking and empowering read by Ash Ali and Hasan Kubba. This book challenges the meritocratic myth that success is purely a result of effort and instead shows how leveraging your unique background, experiences, and traits can become your biggest edge.
This book is a guide to uncovering the hidden strengths you already possess and turning them into the drivers of your personal and professional growth. As highlighted on Goodreads below:
This innovative book shows how to identify your own unfair advantages and apply them to any project. Drawing on over two decades of hands-on experience, including as the first Marketing Director of Just Eat, the authors offer a unique framework for assessing your external circumstances in addition to your internal strengths.
Hard work and grit aren't enough, so this book explores the importance of money, intelligence, location, education, expertise, status and luck in the journey to success.
From starting your company, to gaining traction, raising funds and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realise you already had, to succeed in the cut-throat world of business.
We all have unfair advantages in life, whether we happen to be quick, have a talent for maths, a great feel for people. An unfair advantage is simply the element that gives you an edge over your competition.