About us
Behavioral Economics, Behavioral Design, Gamification, Psychology... We explore anything that allows us to make large-scale, positive impact on human behavior. We discuss the emerging efforts of many industries to help people improve their behavior through things like products, services, programs, policy or other experiences.
Building tools and experiences is not enough anymore. We need to take into account the quirky psychology of the human brain.
We cover both:
• Designing explicitly to improve human behaviors (exercise, diet, budgeting, volunteering)
• As well as improving overall engagement & outcomes for any product, service, or program, or policy.
We touch many different subjects: persuasive technology, choice architecture, emotional design, cognitive design, positive psychology, marketing, gameful design, game thinking, copywriting, funnel-optimization, social work, persuasive psychology, behaviorism, cognitive behavioral therapy and many other related topics.
Our methods include presentations, discussions, guest speakers, hack-a-thons, joint projects, and more.
Our founder, Robin Krieglstein, is a pioneer in designing for behavior change with 2 decades in the field. He's CEO of Live Neuron Labs, which has consulted a dozen+ Fortune 500's and large non-profits on large-scale behavior change initiatives. He was a guest researcher with the Stanford Behavior Design Lab with Dr. BJ Fogg. He founded the first gamified, goal-achievement social network and Facebook App, founded the Design Group at LeapFrog toys. He is also an officer of the International Action Design Network.
Premier Sponsors
LIVE NEURON LABS: Thank you to Live Neuron Labs for contributing organization, content, speakers, etc. to make these events possible. Live Neuron Labs is a leading source of consulting, training, and speaking in the field of designing for behavior change. Live Neuron Labs offers a systematic approach that pulls from a variety of cutting-edge science, a diverse set of media techniques, and disciplined execution under real-world project pressures. [www.LiveNeuronLabs.com](http://www.liveneuronlabs.com/)
STATION AUSTIN:
STATION Austin is the center of gravity for entrepreneurs in Texas. Day and night, in-person and online, we gather the best founders, programmers, and designers outside of Silicon Valley and introduce them to investors, employees, and customers who help their ideas launch. STATION Austin is powered by Capital Factory, whose investments and leadership have helped power the Texas startup ecosystem for more than a decade. To sign up for a STATION Austin membership, click here.
Upcoming events
2
Hope, Fear, and AI Psychology
STATION Austin, 701 Brazos St., Austin, TX, USHope, Fear and AI Psychology
AI is racing advancing at breathtaking speeds toward superintelligence. Are we heading toward a utopia, apocalypse, or just another hype cycle?
Let's unpack the promise with behavioral science and put AI into proper perspective in the evolution of life on Earth.Join our founder Robin Krieglstein for hot takes on the situation that you won't find anywhere else.
We’ll explore:
• Our Minds: How are the quirks of human psychology framing our response to AI?
• AI 'Minds': What does the new field of AI psychology say about how they'll behave in the future, and what that means for humanity?
• Our future: What can past technological upheavals teach us, and what changes when machines become far smarter than us?
Robin will share why he remains hopeful, the risks he takes seriously, and some critical possibilities missing from the usual utopia-versus-doom debate.
Expect surprising connections across psychology, history, technology, and design, followed by an open discussion.
Leave with a clearer way to examine competing predictions and think about the future we want to help create.
Curious, skeptical, excited, uneasy? You’ll be in good company.
Join us at Bescy Austin. RSVP and bring someone whose perspective would make the conversation more interesting.Be sure to:
- RSVP
- Put this event on your calendar
- Invite friends!
Premier Sponsors:
LIVE NEURON LABS - [www.liveneuronlabs.com]
Large-Scale Behavior Change for GoodSTATION AUSTIN:
STATION Austin is the center of gravity for entrepreneurs in Texas. Day and night, in-person and online, we gather the best founders, programmers, and designers outside of Silicon Valley and introduce them to investors, employees, and customers who help their ideas launch. STATION Austin is powered by Capital Factory, whose investments and leadership have helped power the Texas startup ecosystem for more than a decade. To sign up for a STATION Austin membership, click here.10 attendees
Bescy Austin monthly meetup
STATION Austin, 701 Brazos St., Austin, TX, USWe are Bescy (Behavioral Science + You) https://www.bescy.org/
Every month, we gather to discuss all aspects of designing for behavior change. Join us for lively discussion, networking, presentations, workshops and more!
Be sure to:- RSVP
- Put this event on your calendar
- Invite friends!
Premier Sponsors:
LIVE NEURON LABS - [www.liveneuronlabs.com]
Large-Scale Behavior Change for GoodSTATION AUSTIN:
STATION Austin is the center of gravity for entrepreneurs in Texas. Day and night, in-person and online, we gather the best founders, programmers, and designers outside of Silicon Valley and introduce them to investors, employees, and customers who help their ideas launch. STATION Austin is powered by Capital Factory, whose investments and leadership have helped power the Texas startup ecosystem for more than a decade. To sign up for a STATION Austin membership, click here.4 attendees
Past events
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