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Hello to all my ADU and development friends,

Since I built Los Angeles's first 2-story ADU with a rooftop deck back in 2018, I’ve watched this industry evolve from "backyard cottages" into a powerhouse for wealth creation.
But right now, we are witnessing the biggest shift yet. The game hasn't just changed—it has been completely redefined.

From 1 ADU to 20 Units on a Single Lot
It sounds impossible, but thanks to new California State Laws (SB 684 and SB 1123), the "Missing Middle" is finally here. We now have a legal pathway to develop up to 10 separate lots on a single qualifying parcel, each with a duplex. That is 20 legal, rentable, and sellable units on land that used to hold just one house.

Join me at the AOA Trade Show in Downtown LA
I will be breaking down exactly how this works—and how to navigate the City of LA's planning hurdles—at the upcoming AOA (Apartment Owners Association) Trade Show at the Los Angeles Convention Center.

  • Date: Wednesday, April 15th (I will be speaking at 12:20 PM)
  • Location: LA Convention Center (Downtown)
  • Topic: Maximizing Density: SB 1123, Lot Splits, and the Future of Urban Development.
  • Admission: FREE

[Link: Register for the AOA Trade Show Here]

Why this matters for you: Whether you are a long-term hold investor or a developer looking for your next project, these new "starter home" mandates allow for a "house hack" on a massive scale. By using conventional financing and projected rental income, the barrier to entry for high-density development has never been lower.

I’ll be showcasing our newest design: a three-story townhouse-style duplex featuring a ground-level ADU and a stunning two-story primary unit with a rooftop amenity deck.

Stop by and let’s discuss how to unlock the full potential of your property. Or, I can help you acquire a new property that will work even better.

I hope to see you in the front row!

Thanks,
Seth Phillips (Mr. ADU)

PS Please feel free to call, text, or email me anytime with questions. I would love to hear from you!
213-784-4447
seth@ADUgold.com

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Events in Los Angeles, CA
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