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Scaling up to 15 Billion Ad Requests Per Day with Applovin

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Caitlin E.
Scaling up to 15 Billion Ad Requests Per Day with Applovin

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Join us for a Scale Warrior meetup that will dive into the world of mobile ad tech, with rising industry star, AppLovin. Mobile marketing firm AppLovin, came out of stealth mode earlier this month with over 300 customers already in their back pocket. Their mobile marketing platform allows brand advertisers to acquire and re-engage customers and attribute revenue for every dollar spent on its platform.

John Krystynak, AppLovin co-founder and VP of Engineering, will share how AppLovin manages up to 15 billion ad requests a day. He’ll describe how AppLovin's ad-serving architecture leverages data to power mobile user acquisition and re-engagement for advertisers.

6:30 PM – Networking opportunity with food and beverages provided.

7:00 PM - Presentations begin promptly. Please be on time.

ABOUT THE SPEAKER:

John Krystynak, VP of Engineering and Co-founder of AppLovin
John has a track record of working with successful startups from formation to IPO. He was an early employee at both NetGravity and VMware. In 2011, he co-founded AppLovin where he leads engineering and develops mobile advertising technology that enables brands to acquire and re-engage customers on mobile.

ABOUT APPLOVIN:

AppLovin is a mobile marketing platform that empowers brand advertisers to acquire and re-engage customers through its ability to automate the mobile buying process and attribute revenue for every dollar spent on its platform. As the fastest growing mobile advertising technology, its platform moves beyond targeting and segmenting to use personalized ad creative, data and predictive models to deliver dynamic mobile advertising. AppLovin offers dynamic ads to over a billion consumers each month and works with 300+ world-class brands.

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