Past Meetup

Lean Startup Conference Live Streaming in Oslo

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Can't make it to San Francisco to the yearly Lean Startup Conference? Worry not! We will be streaming it live in Oslo.

Program that you get to see live:


Opening Remarks with Eric Ries


The Art of the Start with Guy Kawasaki

Entrepreneurial guru Guy Kawasaki, author of legendary books The Art of the Start (and the recently released Art of the Start 2.0) shares his wisdom about what it really means to be a startup, or have a startup mindset, in 2016.


Treat Everyone Like It’s Their Birthday

Caterina Rizzi

“I feel great when I’m treated badly,” said no one ever. It’s a no-brainer that great companies treat their customers and their employees well, but what does that mean exactly? Breather Co-Founder and CCO Caterina Rizzi talks about why gratitude is the secret sauce to creating a strong, vibrant culture and company. At Breather, they’ve built empathy, humility, and service into their core brand values and have found that the more you give, the more you get.


Applying Lean in Intercultural Environments: Limitations and Opportunities

Melinda Jacobs

Melinda Jacobs, co-founder of Lucent Sky, gathers sales and product feedback from customers on three continents. She’ll describe the impact cultural customs and norms have on how feedback and customer development take place, with a focus on how to adapt Lean methodologies into diverse cultural settings.


Meeting Practices That Support Innovation

Mamie Kanfer Stewart

Your company culture comes to life in your company meetings. How you plan, run, and follow-through on your team sessions impacts almost every aspect of how your people work together. Mamie Kanfer Stewart, founder and CEO of Meeteor, describes how to align your meeting practices with a Lean Startup mindset to support a culture of innovation and collaboration.

18:45 - 19:00 Break


Scaling Lean: Project, Program, Portfolio

Jeff Gothelf

When Lean-curious companies get stalled implementing the practice, they’ll often cite organizational complexities, politics, and dependencies as insurmountable obstacles. The methodology can be scaled, though — not just as culture and philosophy, but as tactical process. In this practical presentation offering detailed case studies, Jeff Gothelf (author of Lean UX and the upcoming Sense and Respond) will share several methods for scaling Lean Startup techniques in large organizations. Jeff will cover knowledge management, intra-team dependencies, infrastructure requirements, and several other elements of ensuring successful Lean Startup practices in companies of any size.


Design and the Self

Irene Au

Design has the power to shape how we think and feel. It’s also the tangible manifestation of intention. Conversely, how we create and what we design are the culmination of who we are as individuals coming together to make something for others. In this talk, Irene Au, Design Partner at Khosla Ventures, explores how our inner state manifests in design, and why the best thing we can do to become better designers may be to work on ourselves.


Why 40 Hours Is Enough: Lessons from Basecamp

Jason Fried

Jason Fried, co-founder & CEO of Basecamp, joins us to talk about leading business teams in a way that supports the Lean Startup practice – collaborative, productive, efficient.


Design Thinking and Lean

Phil Gilbert

IBM is on a mission to create a sustainable culture of design and to bring a human-centered focus to its thousands of products and services. Since 2013, the company has hired over 1,100 designers to work alongside engineers and business leaders across the company. In this multidisciplinary setting, how does the Lean Startup approach interplay with design thinking? How can teams bridge the gap between user experience insights and real business opportunities? Phil Gilbert, General Manager of IBM Design, will discuss how IBM’s approach to continuous innovation at a global scale is transforming the way the company works.

20:15 - 21:45



Applying Lean in Intercultural Environments: Limitations and Opportunities

Melinda Jacobs | Lucent Sky | @melindakjacobs

Melinda Jacobs, co-founder of Lucent Sky, gathers sales and product feedback from customers on three continents. She’ll describe the impact cultural customs and norms have on how feedback and customer development take place, with a focus on how to adapt Lean methodologies into diverse cultural settings.

#culture #customerdevelopment #LucentSky

The Hustle: A conversation with Sam Parr

Sam Parr | Hustle Con Media | @theSamParr

Sam Parr is founder of Hustle Con Media, one of the fastest growing media companies in the U.S. Sam joins Lean Startup Co. contributing editor Jennifer Maerz to talk about how he grew his brand to 3 million readers in eight months, and how he continues to push the boundaries through experimentation and relentless community development.

#DIY #startup #thehustle

12 Years Building Moz: What I’d Change, Keep the Same & Don’t Yet Know

Rand Fishkin | Moz | @randfish

The years you spend creating a startup is often time filled with regret, joy, pain and — hopefully someday—success. In this presentation, Rand Fishkin, founder and former CEO of Moz, will talk about how his company, which started as a personal blog while he was deeply in debt, evolved into a $40m+ revenue/year software business. Rand won’t pull punches or hide the truth. Instead he’ll offer an unvarnished, transparent look inside the hardest and rarely-talked-about aspects of building a company.

#MOZ #scaling #startup

From Skill Schools to Global Morning Dance Parties: Lessons Learned from the Field

Matthew Brimer | General Assembly | @brimer

Matthew Brimer is a social entrepreneur, community builder, and general mischief instigator with a penchant for turning experiments into businesses and art projects into global movements. He’ll share his entrepreneurial journey and lessons learned from building GoCrossCampus, General Assembly, the global Daybreaker dance party series, and beyond.

#daybreaker #experiments #scaling

22:00 - 23:00 Break


A Dozen Reasons Why Missionaries Build Better Businesses & Are More Successful Than Mercenaries

Tren Griffin | Microsoft | @trengriffin

As Tren Griffin will explain, the entrepreneurs founding startups with the biggest impact are missionaries who are laser focused on implementing the insight at the core of their business. Mercenaries are driven by monetary rewards and fame. Mercenaries seldom have the necessary desire to change the world, a desire that would otherwise enable them to persevere through hardship and create a world-changing business.

#culture #microsoft

Jake Knapp on Sprints: How to Build and Test an Idea in Just 40 Hours

Jake Knapp | GV | @jakek

Looking to save your team countless hours and dollars? To get unstuck? Learn how the design sprint can give you a superpower: the ability to build and test nearly any idea in just 40 hours. The sprint—a five-day process for answering critical business questions through designing, prototyping, and testing ideas—is a “greatest hits” of battle-tested business processes any team can use. Sharing this shortcut to learning and innovation is Jake Knapp, creator of Google Ventures’ sprint process, co-creator of Google Hangouts, and author of The New York Times bestseller Sprint.

#designsprint #googleventures

The Art of Sustainable Growth: What the Not-For-Profit Business Model Can Teach You

Wendy Gonzalez | Samasource | @samaimpact

Across industries, the ability to grow your business without overinvesting resources is of utmost importance. Nonprofits face a unique challenge in being forced to run a lean ship without the safety net of VC money. The Sama team has turned constraints in resources into lessons on being mindful in how they run and build their business. Wendy Gonzalez, SVP & Managing Director of Samasource, explains how to apply nonprofit tactics to ensure the long-term success of your company, regardless of your funding source or the type of business you run.

#growth #nonprofit #sociallean

Lean Startup in Big Government

Hillary Hartley joins us to deliver an update on how 18F is applying Lean Startup to innovate and change government, and they key lessons that any organization can learn from their examples.

#18F #government #innovation

00:15 - Streaming closes

Coffee, tea, snacks and alcoholfree refreshments will be served. Otherwise you are welcome to BYOB!

The organisers are providing full Q&A participation for Live Stream participants. They field questions via an online form where you will get equal opportunity to ask questions. Livestreamers are not second-class citizens for Q&A. If you would like to take part in it, please sign up also here: (