Predictability - the foundation of sustainable customer relationships

In the wrong context "predictability" can mean boring and uncreative, but when you need to get something done, or when others are relying on you to meet your commitments, "predictability" can be the difference between success and failure. It can mean the difference between a happy long-term customer relationship and a dissatisfied customer that takes their business elsewhere.

This webinar looks some of the factors that affect our judgment and why it is sometimes difficult to predict outcomes. We’ll look at some of the research on the subject, including that of Daniel Kahnemann in his latest book "Noise" and we'll explore approaches that help orient your thinking and account for the variables, risks, and unknowns that can disrupt even the most carefully made plans.

The webinar will also include practical examples of tools and frameworks that provide the data and feedback to make the decisions that lead to effective, predictable and sustainable outcomes.

As is our custom, we will end with a Q & A session.