Agentic Enterprise & AI-Driven Product Engineering

Discover how AI agents are transforming the way modern enterprises build, validate, and deliver products on AWS.
This hands-on workshop explores the shift from traditional product engineering to an Agentic Enterprise, where AI agents work alongside business, product, engineering, and delivery teams to accelerate decision-making, automate workflows, and improve product outcomes.
Participants will understand the emerging role of the

Future Digital Product Engineer (FDPE) and experience an end-to-end AI-driven product development workflow, from identifying a problem and discovering user needs to defining requirements, designing solutions, generating tests, and implementing Test-Driven Development (TDD) with AI.

What You'll Explore

🚀 The Agentic Enterprise Transformation: Understand how AI agents are reshaping enterprise product development and delivery.
👨‍💻 The Role of the FDPE: Learn what an FDPE is and how they collaborate with business teams, product leaders, engineers, and AI agents.
🤖 End-to-End AI-Driven Product Development: Follow a live demonstration covering problem definition, ideation, prioritization, playbook creation, persona development, and JTBD discovery.
📋 Product Requirements Definition: Explore AI-assisted user stories, acceptance criteria, wireframes, test cases, test data, and solution design.
🧪 Test-Driven Development with Claude: See how AI can help generate tests first, drive implementation, and continuously validate the solution.
💬 Interactive Q&A: Discuss practical adoption, challenges, opportunities, and the future of AI-driven product engineering.

Who Should Attend?
This workshop is ideal for product managers, software engineers, architects, technology leaders, business analysts, engineering managers, and anyone interested in building AI-driven products on AWS.
Come experience what happens when AI agents become active participants in the product engineering lifecycle, not just coding assistants.