AI Friday Forum

Normally we don't promote other events on the All Things AI meetup group but on March 13th, Our co-founder, Mark Hinkle is presenting at the MarketingProfs Friday Forum.

Also Pam Didner, has been a supporter of All Things AI and paid for the refreshments at our last Meetup. So it's really sort of a meetup of our ATAI folks too.

It's a good opprtunity for marketers and virtually anyone else to learn how to use AI in their workflows.

#### From Prompts to Knowledge: Laying the Foundation for Agentic Marketing Workflows

TIME: 11:30am–12:15pm
LENGTH: 45 minutes
Most AI prompts today are written in isolation—one question, one output, one-off results.

But scalable AI work doesn't start with better prompts. It starts with compartmentalizing your domain knowledge in a way AI can understand: clear intent, boundaries, inputs, outputs, and decision logic.

In this session, Pam Didner walks you through the next level of AI skills, showing you how to use agents for specific tasks to create a team of virtual assistants working together for YOU!

Join Pam to discover how to:

• Move from ad-hoc prompts to personal and team knowledge
• Structure your expertise so AI can parse, understand, and reuse it
• Create a backbone structured knowledge for custom AI agents—and eventually workflows

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SPEAKER

Pam Didner - B2B Marketer, Speaker, Author, & Podcaster
Pam understands the challenges business professionals face every day. She loves to be in the trenches with her clients to solve their problems and grow their businesses. With 20 years of corporate experience across many departments and industries, she knows how corporate works.

#### Reproducible Marketing Workflows That Actually Work

TIME: 1:15pm–2pm
LENGTH: 45 minutes

Everyone's chasing the perfect prompt. But that's not where the leverage is. The marketers getting real results from AI aren't prompt engineers—they're workflow architects. They've learned to dissect their work into discrete tasks, then strategically sort which belong to humans and which belong to AI.

In this session, Mark Hinkle will apply his S.M.A.R.T. framework (Sort, Match, Automate, Refine, Take Control) for newsletter production as a working example, breaking it down step-by-step: research, ideation, writing, editing, distribution.

You'll see exactly where AI accelerates the process, where humans remain irreplaceable, and how to design the handoffs that make or break your output quality.

You'll learn:

• Where AI can be used—and where it should not be used—in your marketing
• A methodology you can apply Monday morning to email campaigns, social content, blog production, or any content workflow in your stack
• The S.M.A.R.T. framework that delivers consistent results from AI

***

SPEAKER
Mark Hinkle, is the co-founder of All Things AI.
Mark Hinkle is a veteran of the enterprise software industry and founder of Peripety Labs. With expertise spanning the internet, open source software, cloud computing, systems management, and artificial intelligence, he helps organizations deploy production-grade AI solutions. He created the Artificially Intelligent Operating System (AIOS) to train professionals across roles, and publishes The Artificially Intelligent Enterprise, a newsletter with over 250,000 subscribers. Mark leads the 3,000+ member All Things AI Meetup in Raleigh-Durham, part of the broader All Things AI community, which hosts free monthly events and conferences.