Lunch & Learn: AI Workflow Engines with Claude, Gemini, & ChatGPT

Most professionals use AI assistants the same way they'd use a search engine—one question at a time, starting from scratch with every conversation. They're leaving 80% of the value on the table.

The real power of Claude Projects, ChatGPT CustomGPTs and Projects, and Google Gemini Gems isn't having a smarter assistant—it's building persistent, menu-driven systems that codify your expertise and automate your workflows.
In this session, you'll learn how to transform general-purpose AI into purpose-built tools that replicate complex tasks with consistency and precision.

We'll cover:

• The Project Mindset: Why treating AI as a workflow engine instead of a Q&A tool changes everything
• Anatomy of a Menu-Driven Project: How to structure prompts, instructions, and reference materials that turn open-ended conversations into guided processes
• Practical Examples: Real-world demonstrations of projects that handle editorial workflows, content creation pipelines, research synthesis, and multi-step business processes
• Platform Comparison: How to use Claude Projects vs. CustomGPTs vs. Gems—and how to choose based on your workflow needs

You'll leave with a framework for identifying which of your recurring tasks can be systematized, and the building blocks to create your first menu-driven AI project that works the same way every time you use it.