How to Build a SaaS - A Half-Day, Hands-On Workshop

This is a longer, deeper follow-up workshop for anyone who wants to move beyond the high-level overview and start putting the pieces together in a more concrete way.
If you’ve already explored the basics of SaaS building and want more hands-on guidance across product, technical, and business fundamentals, this session is designed for you.
Over half a day, we’ll work through the end-to-end SaaS journey: from refining your idea to shaping an MVP, making architectural decisions, and thinking through monetisation, go-to-market, and launch readiness.

What we’ll cover (in more depth)

• Refining and validating your SaaS idea with real-world constraints
• Defining your MVP scope (what to build vs. what to delay)
• Core SaaS architecture, broken down step by step
• authentication & user management
• multi-tenancy & roles
• payments & subscriptions
• onboarding flows
• Choosing a tech stack that fits your goals and experience
• Structuring a SaaS project so it’s scalable and maintainable
• Early marketing & distribution strategies (finding your first users, positioning, and feedback loops)
• Pricing, monetisation, and early go-to-market considerations
• Common mistakes founders make — and how to avoid them
• Live walkthroughs, examples, and group discussion
• Extended Q&A and problem-solving based on attendee projects

Who this workshop is for

• Founders and solo builders actively working on a SaaS
• Developers who want a clearer product + business perspective
• Designers and PMs looking to understand the full SaaS lifecycle

What to expect

• A hands-on, interactive half-day session
• Fewer slides, more discussion, walkthroughs, and real examples
• Time to ask detailed questions and get feedback on your ideas
• A collaborative environment with people at similar stages

Takeaways
You’ll leave with a clearer SaaS roadmap, stronger confidence in your technical and product decisions, and a better understanding of everything around the product — not just features, but how it all fits together to ship and grow a real SaaS.