Server-side Tracking & Google Tag Gateway - Best Practices for 2026 || FREE

REGISTRATION at https://analytics-pioneers.com/community-trainings

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Topics:

• Comparing different tracking approaches
  - Client-side tracking
  - Client-side tracking with Google Tag Gateway
  - Server-side tracking
  - Server-side tracking with a subdomain / CNAME cloaking
  - Server-side tracking with same-origin
  - Server-side tracking with same-origin and first-party scripts
  - Server-side tracking with same-origin and Google Tag Gateway-
• When does each approach make sense?
  - Ad blocking
  - Cookie lifespan
  - Request encryption
  - Costs and implementation effort

Trainer: Jenny Bachmann & Fabian Lampe with Marcus Stade & Patrick Mohr

The training is live and will be held in English.
It is not recorded.

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Please register for the training here free of charge:
https://analytics-pioneers.com/community-trainings