AI for Marketing Live Workshop

# AI for Marketing Live Workshop

Overview
Spend one evening with Cooperative Future founder TJ Donohue and see, step-by-step, how a Brooklyn-based co-op challenged the big-agency playbook by wiring pragmatic AI into everyday marketing. We’ll trace the path from the first prototype of AutoABM, to how we are currently automating processes with Clients today and where they will converge in the future. Expect candid war stories, performance data, and the occasional philosophical aside about whether AI CMO's can actually be creative.

What We’ll Cover

1. From Prompt to Pipeline – designing modular prompts that survive contact with sales ops.
2. Client Roll-outs – Working with ChatGPT alongside HubSpot, Instantly, Clay, and “whatever-gets-the-job-done” SaaS.
3. Governance + Ethics – worker-owned AI services, revenue sharing, and why co-ops make better guinea pigs.
4. Live Debugging – attendees vote on a marketing problem; we solve (or publicly flub) it in real time.

Who Should Attend
Marketers, RevOps tinkerers, startup founders, and the quietly skeptical PM who’s been told to “sprinkle some AI on it.” No coding background required—just curiosity and a tolerance for dry humor.

Takeaways
• A reusable prompt-engineering cheat sheet.
• A mini-framework for evaluating AI ROI when your budget is a rounding error at Accenture.
• Access to the AutoABM community so you can break things on your own time.

Speaker
TJ Donohue: marketing-automation consultant, MBA candidate, and lifelong cat co-habitant. When not shipping daily Ableton loops or debating participatory governance, he helps small teams punch above their weight with practical AI.