Content Conversations: Consent & Privacy - new guidelines

Content is becoming one of the most effective tools to attract the attention of potential customers. For this Content Conversations we've joined forces with the Data-Driven Marketing Association of Singapore (DMAS) and the Personal Data Protection Commission (PDPC) of Singapore to look at the issue of consent and the rules and guidelines for how we communicate with content.

In September PDPC released their new guide to notification and at this event we will hear about those guidelines and a have a discussion on the topic with industry practitioners.

Join us for this interactive session and you'll gain key insights, including:

Best practices in content and data-driven marketing
Details of PDPC's recent Guide to Notification with practical tips for winning customer consent
Winning secrets about how they use content to drive consent
A lively debate over the impact of YES vs. MAYBE in customer relationships.

Afterwards there are Xmas drinks and nibbles on us.

Please register here: https://asiacontentmarketing.eventbank.com/event/content-conversations-consent-privacy-new-guidelines-18000/