How to Leverage AI for LinkedIn Visibility as a Data Professional

Data professionals face a paradox. They're skilled in what they do: building models, designing schemas, solving complex analytical problems. But on LinkedIn, they're invisible.
Most data professionals don't post regularly, or when they do, their content gets lost in the feed. And when they try to use AI to create more content faster, they hit a new problem: most AI-generated content sounds generic, impersonal, and (ironically) exactly like everyone else's.
Meanwhile, many of these professionals run side projects. Some freelance. Some do trainings. Some do consultancy. Some combine a full-time job with a side-project. But their side projects can't grow because the right people don't know they exist. And when people do find them, generic AI content doesn't build the trust they need.
The real issue isn't a lack of skill or expertise. It's a lack of a visibility system that works with their time constraints and doesn't sacrifice their voice in the process.
What You'll Learn
In this session, I'll walk through the exact workflow I used to grow to 6,000+ LinkedIn followers and fill 4 successful Power BI PL-300 bootcamps, all while working full-time as Head of BI and raising two young children. The same system that helps data professionals turn their technical work into content that brings in consulting clients and fills their training programs.
You'll learn:
→ Why most AI-generated content fails for technical professionals, and what actually makes it sound like AI
→ How to use Claude and Obsidian to build a content system that works in 30-60 minutes a day
→ A repeatable workflow that turns your daily technical work into weekly LinkedIn posts without sounding generic
→ The three key ingredients that make AI-assisted content actually sound like you (instead of like everyone else)
→ How to position yourself on LinkedIn so the right opportunities find you, whether that's freelance clients or students for your training programs
This isn't about personal branding or becoming an influencer. The focus is to be found by the people who need your expertise.
Who Should Attend
This session is for Power BI, Fabric and Excel professionals. Whether you're a developer, analyst, consultant, or architect, who run a side project (freelance work, training programs or consulting) and want to grow it.
You have valuable expertise. You just need the visibility system to match it.