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### The best business doesn't always win. The business that's easiest to understand often does.

You can be exceptional at what you do and still lose opportunities because people don't immediately understand why your work matters.

Storyselling strategist Jen Bullington calls that Invisible Value.

In this 90-minute, hands-on Storyselling Deep Dive, Jen will help you start excavating the stories already inside your business that reveal your value, build trust, and make your expertise easier to understand and remember.

You'll leave knowing:

  • Which 6 stories every business needs to communicate its value.
  • Where those stories are already hiding inside your business.
  • How to put those stories to work in your marketing, networking, sales conversations, presentations, website, and more.

Wednesday, August 26 | 3:00–4:30 PM ET
Wednesday, September 2 | 3:00–4:30 PM ET

This is an interactive working session, so come with a business in mind and be ready to dig.

Learn more at: Storyselling Deep Dive

Remember:
Your stories don't create your value. They reveal the value that's already there.

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