BI And Analytics: The Business Connection

Agenda:

18:00 PM - Networking

18:30 PM - BUSINESS ANALYTICS AT SELINA, by Assaf Levinson, Head of Analytics at Selina

19:15 - Break

19:30 PM - ALIGNING YOUR BI OPERATIONS WITH YOUR CUSTOMERS' UNSPOKEN NEEDS, by Eyal Steiner, Senior BI Engineer, Alexa Shopping at Amazon

20:15 pm - Wrap-up

*Lectures will be in English
*(Kosher) snacks will be served

What You Will Learn:

Data is a strategic business function, but due to its heavy technical components, the strategic element is often overlooked by the very people who work with it. However, to achieve success in a data career, it is crucial to zero in on the business value of the data provided and to align all data projects and output with the organization's business goals.

This event aims to provide you, as a professional working in data, with a broader understanding of how to relate the day-to-day technical aspects of data operations to the business goals, and how you can leverage this business understanding (along with your technical skillset) to drive your career forward.

ANALYTICS AT SELINA

-Hear how an emerging global hospitality disruptor uses a structured data analytics strategy to collect valuable data that fuels their worldwide expansion and high valuation.
-Learn how to talk about dev and BI to business people
-Get tips to strengthen the connection between all elements of data collection (dev, BI, and analytics) to increase the value and efficiency of the data collected

ALIGNING YOUR BI OPERATIONS WITH YOUR CUSTOMERS' UNSPOKEN NEEDS

-Learn how to connect BI and product management to solve business problems
-Discover how to lead clients to ask the right questions to get the data and insight they really want
-Get pointers on saving your time and your company's resources by understanding what your customers need, not what they ask for

Bios:

Assaf Levinson - Assaf is the head of business analytics at Selina, the rising 'AirBNB' for digital nomads across the world. With operations in 13 countries, an $850M valuation and a recent funding round in April of $100M, Selina is poised to disrupt the global hospitality industry.

Assaf comes with years of business and data experience, having previously served as a product analytics director at Taboola, director of data science at ConvertMedia, and as a business analyst at Rafael.

Eyal Steiner - Eyal is a senior BI engineer at Alexa Shopping at Amazon. Alexa Shopping integrates voice recognition with Amazon e-commerce, allowing users to make purchases with the sound of their voice. With this venture, Amazon is hoping to dominate the emerging field of voice-activated shopping.

Eyal has a broad perspective in both data and business, having worked previously at SimilarWeb as a data scientist and as the CEO and co-founder of DNA-7, a SaaS that uses the power of organizational network analysis for workforce optimization.