Click Stream Monetization and Intro to Apache Spark

A Quick Intro to Spark - Video.

Topic Description: Businesses with e-commerce platforms are sitting on a wealth of generated clickstream data among a myriad of users. When the data grows to a large scale, the ultimate challenge is how to provide big data analytics to quickly monetize. During the live demo we will demonstrate how you can leverage the entire end-to-end analytics process natively on Hadoop using Datameer to closely examine clickstream data, customer master data, and other data sources for customer analytics. Such insights can lead to data monetization via a revenue increase per customer or a customer acquisition cost decrease. Speaker background: Anthony Lee is a Solutions Engineer for Datameer where he guides customers and their analytics needs across a full end-to-end analytics application on Hadoop systems. He previously served at IBM and Microstrategy where he spent time assisting customers with their BI needs. Anthony received an Engineering degree from UT Texas in Austin.

See you there!