Storytelling that inspires w/ Chad Connally, Bess Lauer, and Dustin Begovich

[LOCATION CHANGE: Meetup is now at Intuit in Eagle]

Let's spend the new year together celebrating, reflecting, and learning from the Truckstop.com team on how to inspire your customers and team through storytelling.

Chad Connally and Bess Lauer will do a deep dive into their collaborative process to define their new product vision and how they worked with Dustin Begovich at Idaho Studio to create a short film showing their new company vision. Truckstop.com no longer wants to be seen as a broker or a carrier, but as an advocate in removing roadblocks for self-employed freight businesses owners.

Watch their vision short film here: https://youtu.be/cVZn8ydgTXA

🏆 What attendees will learn
• The elements of a good story
• What you need to know before storyboarding... Who is your audience? How do you want them to feel? What do you want them to say? What do you want them to do? What is important to them? What is their language or currency of success?

🗓 Agenda:
5:50–6:10pm: Networking, ice breaker
6:10–6:55pm: Presentation
6:55–7:10pm: Q&A
7:10–7:30pm: Wrap-up, networking

👌 Shout out to Truckstop.com for providing the meetup space and Intuit for paying the Meetup.com dues.

👩‍🏫 Presented by:
• Chad Connally, Creative Director @ Truckstop.com
• Bess Lauer, Sr. Director of Marketing @ Truckstop.com
• Dustin Begovich, President @ Idaho Studio