Conceptualizing Your Business Idea

Thinking about self-employment but don’t know where to start? Your business idea can emerge from the talents you already have! During your seasoned career you’ve amassed a ton of skills that could be repurposed into a lucrative new business if you know where to look. By identifying the skills where you’re highly competent and highly motivated, you can focus your business ideas into something you’ll love doing!

Join Shira Lotzar, co-founder of BoomerWorks, and career coach with Purposeful Hire, who will show you how to:

• Identify the skills that you love doing the most
• Transform those skills into a business idea
• Consider the customers that would pay for those skills
• Contemplate which products or services you will offer