Skip to content

What we’re about

Fun, informal business & branding talks over a drink, at different breweries throughout San Diego.

You know this group is right for you if you are a:

  • Brand Designer
  • Brand Manager
  • Brand Owner

Goal:
To create a community of brand-minded professionals, entrepreneurs, and executives that share best practices, tools, strategies, and connections.

…………

Building a brand means aligning your customer experience across product, marketing, sales, customer service, and internal culture. This complex goal requires diverse expertise across multiple disciplines and departments. We hope to provide members with diverse connections to develop comprehensive, high-performing brands in San Diego.

…………

What to Expect:

  • BYOB+BYOS = Buy Your Own Beer, Bring Your Own Snacks
  • GAMES: Fun icebreaker games to loosen up and get to know each other.
  • Lightly Guided: Each meeting will start with a little education/prompting based on marketing, branding, or accountability topics, to get conversations going.
  • For Regulars: Aim to leave each meeting with a small task to complete before the next meeting.

…………

Possible Monthly Topics:

  1. As a new business, how do I create my own brand?
  2. How do I stand out in the market place?
  3. How can I use branding to connect to the right audience?
  4. How do I word my marketing messaging to communicate what my audience needs to hear?
  5. Why everything has to do with feelings and how to use that in my business?
  6. How do I turn my passion/hobby/service/art into a business?
  7. Quarter 4 Prep – What do I need to know for holiday season selling and when should I start working on it?
  8. How do I figure out my Brand Story and how do I tell it?
  9. What's the best way to show/validate my experience/work/services?
  10. How do I build my business into a BIG brand?