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Google is encouraging GTM users to move to its new Optimised Tagging Experience.

But should you?

In this live session, MeasureMinds CEO and Analytics Director, Phil Pearce, will take a closer look at the migration and explain some issues your teams may want to consider before switching.

If you manage GTM, GA4, Google Ads, consent, or tracking for clients, this is one migration you probably don’t want to treat as a simple upgrade.

Join us live to see what we found while testing it, what raised questions, and what you should check before deciding whether to migrate.

Related topics

Business Intelligence
Data Analytics
Google Analytics
Web Analytics
Google Tag Manager

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