Breaking Markets & Building Demand

Breaking Markets & Building Demand explains

• How to break new markets and build momentum with fans
• How to identify key players and develop a strategy of approach
• How to gain initial traction through multiple entry points
• Ways to broaden your reach and build bookings on different sides of the market
• Accelerating growth by leveraging and negotiating opportunities from different bookings
• The importance of market perception, how to control it, and how to build it
• How to deliver different types of value to fans and bookers, and align yourself in stronger positions
• How to stand out in the market, and build a competitive advantage
• How to break through ceilings and plateaus to reach the top levels
• How to apply vertical integration for a larger profit model

$30 tickets at Eventbrite
www.music-strategy.eventbrite.com

ABOUT THE SERIES

Behind The Scenes is an ongoing series designed to give musicians and professionals a clear and thorough understanding of the music industry with leading strategies for success. Presented by an industry veteran of 15 years behind North America’s largest and most awarded nightclubs - the series breaks down the methods and techniques of professionals at the highest levels, answering the biggest questions of how to get out of the bedroom and onto the stage, how to identify the key players and prove your value, and how to take control and build the career you want.
Learn more at
www.music-strategy.com