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Why do you need a sustainable digital marketing ecosystem and how to build it?

Reaching marketing success doesn’t happen overnight nor is there a one magical platform to achieve all your marketing goals. With strategic and consistent practices, you can scale your marketing efforts for incremental and sustained impact.

In this session, we'll get a better understanding of how digital marketing works and you'll learn how to build a sustainable digital ecosystem for your business!

Key takeaways:

  • Identifying potential channels in your user journey (social channels, email, search engine and website)
  • How to estimate the return on investment of each channel
  • How to devise a marketing plan where these channels work together seamlessly
  • Revaluating channels’ success in your ecosystem

Thana Asaad is a Freelance Sustainable Digital Marketing Consultant helping businesses by creating people-oriented marketing strategies and data-driven tactics for sustainable practices on digital media platforms.

This talk will take place in our Facebook Group: https://www.facebook.com/groups/CambridgeSocialMedia/

Digital Marketing
Marketing
Social Media for Business
Social Media Marketing
Small Business Marketing Strategy

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