Lean + UX + Agile: Putting It All Together

Lean Startup, Pragmatic Marketing, User Experience Design and Agile Development are all approaches to improve your odds of creating successful products.

Are they mutually exclusive, or can you assemble them together to make a lean, mean product success machine?

Join Pathfinder Software's (http://pathfindersoftware.com) Amy Willis (UX) Bernhard Kappe (Products Strategy) and Reid MacTavish (Agile Development) as they share their lessons learned in making lean+ux+agile work.

They'll cover:

Pragmatic Marketing and Lean Startup- which is right for you? Lean UX - Design as the differential gear between customer development and agile development It's never too early for Metrics and analytics Lean+Ux+Agile: putting it all together
About the speakers:
Bernhard Kappe (http://twitter.com/bernhardkappe) is founder and CEO of Pathfinder Software (http://pathfindersoftware.com), Lean Startup coach and organizer of the Chicago Product Management Association and Lean Startup Circle. (http://www.chicagoleanstartup.com/) Pathfinder Software integrates lean startup, user experience design and agile development to help companies launch successful software products.

Amy Willis leads Pathfinder's User Experience Design practice

Reid MacTavish leads Pathfinder's Agile practice

This is a joint meeting with the Chicago Agile Project Management Group (https://www.meetup.com/Chicago-APM/).