Turning Data into Storytelling

"Don't just show the notes, play the music!" - Hans Rosling, Swedish physician, academic, and master storyteller

Most organizations are aware that developers, data scientists, and analysts are essential to creating a data-driven environment. Fewer grasp how to use data and charts to tell powerful stories that don't only convey the "what", but also the "so what" and the "what next." In other words, most organizations have the notes. Now, they need to learn how to play the music.

This presentation explores how to use data storytelling to build powerful data visualizations, as well as how to use data visualization to build a good story.

After this session you will:
• Understand why telling a story with data matters if you want to succeed in a data-driven world
• Learn how to tell a meaningful and actionable story with data
• Learn how data visualization and data storytelling complement each other
• Understand the importance of accessibility in data visualization and storytelling

Rebeca Pop. The founder of Vizlogue, Rebeca Pop is an industry leader in data visualization and storytelling. She frequently shares her insights at conferences, corporate meetings, and webinars, and maintains a blog and YouTube channel on data visualization and storytelling. To date, Rebeca has given presentations to over 1,000 participants from all around the world. She is also an Adjunct Professor at the University of Chicago, and has 10 years of experience in digital analytics and social listening.

Vizlogue is a Data Visualization and Storytelling Lab that offers training and consulting services to help companies communicate more effectively with data. Vizlogue's training sessions are grounded in a deep understanding of adult learning strategies, and combine hands-on exercises with feedback sessions and real-life examples.