How to maximize win rates

Join us for a panel discussion with marketing leaders on how to improve the close-win ratio for your sales team?

Schedule:
5:30 pm - 6:00 pm - Networking
6:00 pm - 7:00 pm - Panel + Q&A
7:00 pm - 7:30 pm - Networking

Brian Lastovich, Director of Acquisition, SpotHero
A native Chicagoan and former Silicon Valley resident, Brian has spent his 10+ working years growing technology companies - DialogTech (formerly Ifbyphone), Base CRM and SpotHero. At both Dialogtech and Base CRM, Brian was employee #2 in the marketing department and was a key contributor to driving growth initiatives at each company. Brian has built his success on crafting methods for finding, reaching, and learning from customers in order to grow the customer base and get more value from marketing dollars. He is currently at SpotHero as the Director of Acquisition where he oversees an acquisition team focused on Search Engine Optimization, Paid Search, Facebook Marketing, Display, Content Marketing and Radio.

Chris Sheffield, VP of Retail and Consumer Goods, Salesforce
Chris Sheffield has been in sales and sales leadership for over 12 years working at both startups - mid sized companies and most recently Salesforce where he is currently Vice President of sales for the retail and consumer goods division.

Michela Di Gioia-Nuno, Sales Manager, ActiveCampaign
Michela is a Sales Manager with ActiveCampaign sharing her 10+ years of sales experience with the Account Executive team. Prior to coming on board, she was a sales manager with Trustwave; a leading provider of cyber security solutions. She prides herself on driving growth to the company by engaging with customers, providing consistent coaching, and being upfront and honest with the AE team. She believes that humor is the best medicine, and that no one should take themselves too seriously. We are all just trying to make it. In her spare time (what spare time?) she is busy being a mother to a two and four year old boy, as well as working weekends with her husband running a part time DJ and PhotoBooth business for weddings.

Moderated by: Adam Johnson VP of Sales, ActiveCampaign