Driving traffic to your Website - Deeper Dive - Part 2: Winning with Content

Based on direct input from attendees at previous meetups, the December meetup will return to the topic: “Driving traffic to your website – deeper dive.” This is a big topic, so it is broken up into multiple subtopics:

• Part 1: Identifying your keywords (covered at our Oct 20, 2015 Meetup)

• Part 2: Winning with content (to be covered at the Dec 15, 2015 Meetup)

• Part 3: Promoting your content (future topic)

• Part 4: Measuring your progress with metrics & analytics (future topic)

Getting traffic to your website starts with developing content that customers will value while ensuring that the search engines know what your content is about. Join us to learn about:

• The role keywords play in the relationship between you, your customer, and the search engines

• Targets for content that can enable higher rankings

• Content types and considerations for addressing a broad audience

• On page and off page SEO and where to focus your efforts

• Technical considerations, tools and resources to help in getting the most from your webpages

It will be a very informative and interactive presentation. Please RSVP and let us know that you are coming!

Looking forward to meeting everyone. We will allow time after the presentation for general networking so members get to know one another better.

NOTE 1: Our goal is to meet monthly on the 3rd or 4th Tuesday.

NOTE 2: We have a strict No Show policy. If you RSVP YES and then find out later that you cannot attend, please update your RSVP to NO. After 3 “No Show’s,” you will be removed from the Meetup membership.