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Can Sinners Save Original Big-Budget Movies?

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Adam S.
Can Sinners Save Original Big-Budget Movies?

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In only a few weeks Ryan Coogler's Sinners surpassed all box office expectations, with $275 million to date ($360 million worldwide). Sinners box office only dropped 5% from week 1 to week 2, illustrating exceptional word-of-mouth. The success came after nearly universal critical acclaim. Best of all, Sinners is not a sequel or a remake. It's not based on any existing intellectual property (IP). For an original film to achieve such success is a minor miracle in 2025.

Why did Sinners defy the odds? How did Coogler's fusion of the Jim Crow South, blues music, and vampires strike a chord with so many people? In a Hollywood so stuck in franchises, mining IP, and self-cannibalization, will Sinners portend a return to big-budget, director-driven creativity, or will studios just try to make their own version of Coogler's masterpiece?

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