How to Grow and Retain Users

A product become most valuable when it has the right traction in terms of users. In a hyper-competitive modern market, products and companies are finding it even more harder to acquire and retain their customer base. Loyalties shift quickly and we need to be at the top of our game.

Join product expert, Prashant Mahajan on 6th May at 5 PM to gain insights into how you can retain and grow your customer base.

1. User Acquisition
   -SEO
   -Referral
   -Paid Acquisition
   -Affiliate
   -Social Media
   -Engage

2. User Retention
   -Communicate
   -Experience
   -Be Generous
   -Personalize
   -Social Media
   -Engage
   -Content

About the Speaker:

Prashant Mahajan has been working as a Product Manager across 3 different countries (India, Indonesia, and the USA) in different unicorn startups (Paytm, Tokopedia and Branch).

Some of his products like Paytm QR code and Tokopedia PWA have been case studies for various organizations. His products combined user base has been more than 500 million generating a gross revenue of $200 million.

Prashant also has been an advisor to startups in areas of product strategy, feedback, go-to-market, product mapping, data science and more.