Building a data-driven marketing team
CMO Confessions - Boston
Public group
InsightSquared
4 Copley Place (5th Floor) · Boston, MA
How to find us
Enter Copley Place mall (Not the prudential mall). Go up 2 escalators right in-front of Barney's NY. (You will need some form of ID to enter)
Details
Our guest, Ellie Mirman (https://www.linkedin.com/in/elliemirman/) has built a "data-driven marketing organization" at Toast. In this meetup, we will investigate and discover what it means to have a "data-driven team", how to build a data-driven culture, and what we, as marketing leaders, can do to become more data-driven ourselves.
6:30-7:00 networking and fun (Offering free Beer, Cider and table-tennis)
7:00 - 8:30 Interactive presentation and discussion
See you there,
Daniel.
