Columbia WordPress Meetup

This session walks through a straightforward approach to creating location pages that help local customers actually find your business. Instead of complicated tactics or over-optimized content, we’ll focus on clean structure, clarity, and consistency — the things that search engines reward over time.

You’ll learn:
- How to build a clear location page structure that supports local search
- What parts of a location page matter most for rankings
- How to write simple, helpful content without keyword stuffing
- Real examples of location pages that steadily bring in traffic
- What basic technical steps improve visibility on WordPress
- How to track which locations are getting attention and which ones need work