Why People Don’t Trust Brands — But Trust People
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Why People Don’t Trust Brands — But Trust People
Ever noticed this? You’ll skip a brand ad in 2 seconds.
But watch a random creator talk about the same product for 3 minutes.
You ignore company emails. But reply instantly to a founder’s story.
You doubt corporate messaging. But believe someone sharing their personal experience.
Why?
Because trust doesn’t scale through logos.
It scales through faces.
In a world overloaded with ads, polished campaigns, and “perfect” messaging — people are craving something else:
Authenticity.
Relatability.
Human energy.
This meetup explores:
• Why audiences are emotionally disconnecting from brands
• The psychology behind why people trust individuals more
• The rise of personal brands over corporate pages
• How founders and creators can become the face of trust
• How to humanise your brand without looking forced
• The difference between “content” and connection
Whether you're a founder, marketer, freelancer, or creator — this conversation matters.
Because attention is easy to buy.
Trust is not.
And in 2026, trust is the real currency. If you're building a brand and struggling with engagement, conversions, or loyalty — this session will shift how you think about visibility forever.
Come with questions.
Come with opinions.
Come ready to rethink branding.
Let’s talk about the trust gap — and how to close it.