Join us at Pinebox, a former mortuary turned bar, as we explore the overlap between cults and branding. From underground movements to iconic logos, what makes a group unforgettableâand why do some cross the line into something darker?
Questions:
- What is a cult? & notable examples.
- What makes them successful? & why do they fail?
- Whatâs the appeal of secrecy, symbolism, and mystery?
- Mainstream vs fringe. What sells?
- Have you ever felt âindoctrinatedâ by a brand, movement, or online personality?
- Could YOU ever lead a cult? (What kind?)
- What are the dangers of political and religious cults?
- How do we escape a cult if we find ourselves trapped in one?
- What can we learn from cults and how can these lessons inspire our brands?
- How can this group improve?
All are welcome. Let me know if you have questions, ideas, or want to collab.
