BTC Treasuries: Hype, Hedge or Strategy?


Details
๐ Bitcoin Treasuries are rapidly emerging as a strategic conversation in both traditional finance and crypto. While some see BTC as a long-term hedge or financial safety net, others argue itโs speculative hype led by bold personalities and leveraged plays.
Sooooo whatโs really going on behind the headlines? Whoโs doing it responsibly? And what does it mean for the future of corporate finance?
Join CryptoMondays Zurich for a high-level, thought-provoking discussion with two industry experts who bring contrasting (and sharp!) perspectives on the reality and future of BTC treasuries.
๐ฅ Panel Discussion Focus Areas:
๐น BTC Treasury 101 โ What is it, and how does it fit into real corporate finance?
๐น Strategic or Speculative? โ Why (or why not) should companies hold BTC?
๐น Execution Models โ From startups to corporates: how are treasuries structured?
๐น Looking Ahead โ Whatโs next for BTC on company balance sheets?
๐ค Expert Speakers:
๐น Patrick Heusser โ Head of Lending & TradFi Markets at Sentora, Crypto Veteran
๐น Katalin Tischhauser โ Head of Research at Sygnum, ex-Wall Street
๐น Luis Moncosi โ Moderator, CryptoMondays Zurich
๐ก Why Attend?
โ
Cut Through the Hype โ Understand the real risks and opportunities of Bitcoin treasuries
โ
Diverse Perspectives โ From institutional insights to critical thinking
โ
Grow Your Network โ Connect with professionals across crypto, tradfi, and research in Zurich
๐ Event Details:
๐ Monday, July 28th, 2025
๐ 6:30 PM โ 8:30 PM
๐ TRUST SQUARE, Bahnhofstrasse 75 ยท Zรผrich, Switzerland
๐ Event Schedule:
โณ 6:30 PM โ 7:00 PM โ Doors Open, Registration & Welcome
๐ค 7:00 PM โ 8:00 PM โ Panel Discussion + Audience Q&A
๐ท 8:00 PM โ 8:30+ PM โ Networking & Refreshments
๐ Spread the Word!
๐ Tag your crypto friends, founders, or CFOs who should attend
๐ Share this event with your professional and Web3 network
๐ข Join the conversation: #CryptoMondaysZurich #BTCTreasury #CryptoFinance
๐ Hosted by CryptoMondays Zurich
Aliya, Luis, Anzhelika, Alberto, Alex, Maria , Gio, Laura & Robin
๐ฒ Follow Us: LinkedIn | Twitter
๐ Special Thanks
A huge thank you to Trust Square, and Chiliz, our partners, for supporting this event.
โ ๏ธ Disclaimer
By attending, you consent to receive event updates via email. The event will be photographed and recorded for promotional use.

BTC Treasuries: Hype, Hedge or Strategy?