From NPS to Success: secrets and tips

What happens when product/UX takes ownership over the NPS? and how this can impact: customers' understanding, product roadmap and overall NPS score.

Traditionally, the NPS is owned by the CS team which is focused on customers’ Retention and Expansion.
Product/UX teams look also at the long term perspective, and how customers’ feedback may contribute to the product’s Roadmap.

In this session, Yaron Flax , a UX leader who has worked in Israel’s leading B2B SaaS startups, will share his experience from taking ownership over the NPS. and how leading a cross functional cooperation between CS, Product and UX contributed to:

• Increase the NPS by more than 20% in a year

• Dive deeper than a survey question to understand the user journey and leverage data into actionable insights

• Add significant new customer-centered features to the product

Yaron Flax is a UX Lead with extensive experience in creating and leading innovative products from ideation to launch across industry-leading B2B SaaS companies such as EverC, Logz.io, Gong.io, Checkmarx, and more.

Registration: https://us02web.zoom.us/meeting/register/tZIkd--vpz4oGNCbETTcu8s3vL0XfB2Iopkq