CS Meetup - Aligning with Sales and Marketing
Details
16:30 - 17:00 (30 min) Networking on WeWork Metropool’s glamourous 4th Fl cafe - drinks and bites provided.
17:00 - 17:30 (30 min) Speaker - The Scale-Up Group
The Scale-Up Group (http://thescaleupgroup.com/) presents the latest insight and analysis on commercial alignment. According to Aberdeen, 74% of best-in-class companies have strong commercial alignment. The Scale-Up Group presents on what makes this possible and why we fall short. We’ll also share insight on buyer personas, incentives and leadership.
17:30 - 18:30 (60 min) Expert Panel - Discussing partner alignment challenges like: Handoffs, systems, collateral, incentives, training, and “right fit” customers.
Lassi Lankinen, VP Sales and Customer Success, The Next Ad
Riêyn Plato, Customer Success Manager at Appical
Neil Herbert, Customer Success Director at Crobox
Adrian Gregory, Director of Customer Success, EMEA, Amplitude
Sam Brown, Manager Enterprise Customer Success EMEA, Optimizely
Sales and Marketing executives are also welcome to join what we hope will be a lively and insightful discussion!
Everyone is invited to post networking/drinks and any remaining food up to 20:00 when WeWork turns off the beer taps!
CS Meetup - Aligning with Sales and Marketing