The Sweet Sound of Success | The most effective tactics to sell

Effectively market and sell services and/or products is part of the Incubation Meetup series. 🚀

SPEAKER: Patricia Falco Beccalli

In order to sell any type of product you need to focus on the BUYER – NOT your product. Use your best sale assets: your EARS! Then sell ‘the view – not the window’! No matter how much a product makes sense, 95% of our decisions are made on a subconscious/non-rational and thus emotional level. Find the ‘triggers’ – close the sale.

Patricia, is an Angel investor, supporting young companies as a Member of the Supervisory Board. Being a professional communication, media- and investor relations expert with 20 years of experience, helps management to design, focus and execute corporate communication strategies. Combining the banking and finance background with communication skills, facilitates corporate visibility and successful brand building. Driven by a ‘can do’ attitude, inspires a positive corporate culture.

It will be an interactive session, so please feel free to bring your own thoughts to the table and join in the discussion!