Harnessing first-party and cookie-less customer data


Details
This month, we've partnered with Amazon Web Services (AWS) to bring you another in-person session on 'Harnessing first-party and cookie-less customer data in digital marketing and advertisement'.
AWS Solutions Architect, Vishwanatha Nayak (Vish) will be presenting at the AWS office in Auckland CBD.
We'll have snacks and non-alcoholic drinks and a chance to mingle before the presentation starts at 6.15pm.
TOPIC: Harnessing first-party and cookie-less customer data in digital marketing and advertisement
In this session, Vish will be sharing the opportunities and benefits of creating a first-party data to unlock customer experience, business, and technology benefits. He will also discuss the macro-environmental factors that are accelerating the need for companies to become proficient in collecting, storing, organising, processing, discerning insight, and actioning first-party data”
SPEAKER - Vishwanatha Nayak
Vish is a solutions architect based out of Auckland, New Zealand. He works with large enterprise customers helping them design and build secure, cost-effective, and reliable internet-scale applications using the AWS cloud. He is passionate about technology and likes sharing knowledge through blog posts, user groups and twitch sessions.
COVID-19 safety measures

Harnessing first-party and cookie-less customer data