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How to build trusted customer profitability insight in weeks, while the business is changing underneath you.
Every transformation program assumes the data will support the change. It rarely does. New managers arrive with a mandate to fix margin, pricing, or post-acquisition performance, and quickly discover that reports contradict each other, finance doesn't reconcile to operations, and nobody can say with confidence which customers are actually profitable.
The data has become the first transformation problem.
This session is for data engineers, analytics leads, architects, and transformation managers who have to deliver trusted insight while the business is still moving. Using a customer P&L turnaround as the running example, Neil will walk through how a medallion architecture, deliberate automation, and reconciliation discipline combine to produce decision-grade data in weeks rather than quarters. He will also discuss how to handle the awkward realities of shifting priorities, acquired entities, and accounting treatments that don't agree with each other.
You'll leave with a practical delivery model for data work under commercial pressure: how to structure the platform so each layer earns its keep, how to win trust through reconciliation rather than promises, and how to give a busy sponsor enough confidence to act without pretending the data is finished.
The goal isn't perfect BI in 90 days. It's stopping the business flying blind.