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Details

We have a very cool presentation coming up. The research savant Corrin Harper from Insightrix is going to come and share some exciting and interesting research that they have produced from a very neat recent initiative. This is MUST attend event.

We will announce the location of this event shortly, but as always, the format is:

  • Doors open at 6pm
  • Speaker starts at 6:30 for 30 - 60 mins
  • Wrap up by 8pm
  • Venue: University of Regina - Administration Humanities Building, 3737 Wascana Parkway. Where are in the AH 527 Boardroom. Go to the 5th floor and straight down the hallway off the elevator, boardroom door is to your left.

Parking will be in Lot 15. Here's a link for a Mobile Map too:
https://www.uregina.ca/contact/maps-directions/full.html

Here are the details of the event:

Presentation Description

Insightrix has conducted a variety of studies in the non-profit sector. Most recently, Insightrix completed the first-ever, comprehensive survey of the non-profit sector in Saskatchewan on behalf of the Saskatchewan Non-Profit Partnership, which developed a profile of the sector, identified its top challenges, examined finance and grant application efforts and more. In addition, Insightrix has conducted research for non-profit entities, typically at a reduced fee or on a pro bono basis. Many research requirements applicable to for-profit businesses are the same for non-profit organizations. These include identifying the donor journey, enhancing communication efforts, measuring employee engagement and developing their brands. At this presentation, Insightrix will cover the methodological approach used for the recent non-profit sector survey, as well as discuss different research approaches used with non-profit entities and how data can assist non-profit organizations in their decision making.

Speaker Bio

Corrin is President and Co-Founder of Insightrix Research. She manages company operations and growth, and has guided the company to becoming a leading provider of research solutions. Through an experienced senior management team, Corrin oversees corporate direction and strategy for Insightrix, including research and consulting, customer service, marketing and sales, as well as research and development.

Insightrix employs 35 full-time professional staff, including researchers, project managers and software developers, as well as approximately 65 research interviewers. Insightrix provides research services in a variety of areas, including customer experience, brand research, advertising research and strategic studies. Insightrix is also a developer of software, including SMS marketing and feedback systems, online advisory communities and corporate dashboarding. Insightrix holds the Gold Seal Certification with the national Marketing Research and Intelligence Association and is presently working on two ISO certifications, including 20252 (marketing research) and 27001 (data security).

Concurrent with her directorship of Insightrix, Corrin has taught classes at the University of Saskatchewan, including Strategic Management, Personnel Management and Organizational Behaviour to undergraduate students and Business Research Methods to MBA students in the Edwards School of Business Master of Business Administration program.

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