How to Price Your Solution: Insights from TikTok's Pricing Expert

Pricing is a crucial challenge for startups of all models; SaaS, Marketplace, Hardware, B2B, B2C, or B2B2C. Finding the right pricing strategy can determine your product's success. In this session, we'll walk through the fundamentals of pricing strategy. We'll explore how to avoid common early-stage pricing pitfalls, apply value-based pricing effectively, and use discounting strategically to maximize revenue - with practical takeaways you can apply from MVP to Series A and beyond.

❯ Guest Speakers include:

• Smriti Bagry (Senior Product Manager, ByteDance (TikTok))
• Guc Ozenci (Connector | Advisor, ConnectOp)

❯ What You'll Learn:

• What is pricing, fundamentals of its strategy
• Value based pricing
• Discounting while maximizing revenue
• Early stage pricing pitfalls

❯❯ This is a live, interactive online event, so be sure to RSVP at https://fi.co/e/374023/meetup to receive the Zoom URL to join us live!