Name: Lean Sales & Marketing
Start: 2013-01-15T18:30:00-05:00
End: 2013-01-15T20:30:00-05:00
Location: Pillsbury Winthrop Shaw Pittman

We're putting together a meetup all about making sales. Whether you're doing direct sales with individuals or trying a subscription model, getting traction -- and revenues -- is key to any lean startup.

This month will be a mix of companies from pre-launch to those that are already a success. Here's what you'll learn from our speaker lineup.

Kunal Arora (@karoramj23 (http://twitter.com/karoramj23)) and Vikram Rao, Founders of Tuee (http://tueeit.com/), will talk about:

@tueeit (http://twitter.com/tueeit)

* How to sell to difficult customers
* How to build a product people want
* Early customer development and interview hacks
* Why you need to sell the problem, not the solution

Zvi Band (@skeevis (http://twitter.com/skeevis)), Founder & CEO of Contactually (http://contactually.com), will discuss:

@contactually (http://twitter.com/contactually)

* Lessons learned from a year of successful enterprise b-to-b sales
* Marketing hacks for subscription sales
* Internal processes you should have to aid in sales
* What to actually track

Joe Colangelo (@itsjoeco (http://twitter.com/itsjoeco)), Founder & CEO of Gramicon (https://www.gramicon.com/), will talk about:

@gramiconer (http://twitter.com/gramiconer)

* Sponsored tweets - and how to engage celebrities
* Offering incentives to test purchases
* How to use Hacker News for early traction
* Using microtasks

Jamey Jeff (@jameyjeff (http://twitter.com/jameyjeff)), Founder of Remarkable Hire (http://remarkablehire.com), will discuss:

@remarkablehire (http://twitter.com/remarkablehire)

* How to transition from customer development to sales
* Building a pipeline before launch - and then leveraging it after
* The best sales tools
* Picking your sales entry point - end user or corporate decision maker?

Anton Gelman (@antonreport (http://twitter.com/antonreport)), Founder & CEO of Cont3nt (http://cont3nt.com), will talk about:

@cont3nt (http://twitter.com/cont3nt)

* How to social engineer your pipeline
* Tailoring your outreach
* Crafting your sales pitch
* Using salesmanship - get out there and get customers

Ryan Healy (@rjhealy (http://twitter.com/rjhealy)), Founder & COO of Brazen Careerist (http://brazencareerist.com) will talk about:

@brazencareerist (http://brazencareerist.com)

* How to find the best prospects to target
* The difference between customer development and sales
* How to price your product for sales pitches
* Problem finding as an essential skill for sales

--

RSVPs are open!

6:30 pm - We'll start the night with networking and snacks.

6:50 pm - Speaker lineup will begin.

8:30 pm - After the event, we'll all head over to Hyatt Bar & Lounge to drink responsibly, and generally be merry.

RSVP now ---->

Rebecca Healy

DC Lean Startup Circle

Technology

Entrepreneurship

Startup Businesses

Agile Project Management

Lean Startup

Lean Sales & Marketing

Pillsbury Winthrop Shaw Pittman

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Lean Sales & Marketing

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