I used to be consumed with designing a perfect interface. But, the world is rapidly changing. The future is here and staying in front of it requires a wider lens. A customer’s journey from awareness through brand engagement is rarely through a singular touch point and is almost never linear. Users often bounce back and forth between channels and their experience is generally fraught with friction. The future of customer experience (CX) is now rooted in our ability to design across channels and deliver experiences that are personalized, proactive and predictive. In this talk, we’ll examine how we look at CX, and how we’re designing for the future through data, automation and AI.
EVENT TIMELINE:
6:00 - 7:00 pm: Networking & Introductions
7:00 - 7:45 pm: Presentation
7:45 - 8:00 pm: Q&A
