Digital MarKeting Tribe - DMK Tribe

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An Interactive Introduction to Immersive Design

Step beyond screens and into the world of immersive design in this fun, hands-on workshop for curious creatives, educators, technologists, and storytellers of all backgrounds—no tech expertise required! Guided by the EMRSVE framework (Engagement, Multisensory, Realism, Story, Visceral, Environment), you’ll explore what makes experiences truly memorable, from VR to theater to sensory-rich environments.

Through interactive demos, group brainstorming, and playful prototyping, you'll dream up impossible rooms, design your own micro immersive scenarios, and reflect on how immersive design can transform industries—from education and retail to art and wellness.

Come ready to move, sketch, imagine, and co-create! By the end, you’ll walk away with: A solid understanding of the EMRSVE framework Fresh inspiration from real-world immersive design examples Your own creative prototype experience A printable EMRSVE toolkit to take back to your team or classroom Perfect for: teams exploring innovation, facilitators, museum/experience designers, educators, and anyone ready to build unforgettable moments.

About our speaker:

Ali M. Master
Founder and COO, EMRSVE – Interaction Design for Immersive Technologies

Ali M. Master is a multidisciplinary designer and creative entrepreneur with over two decades of experience in digital design and technology. Born and raised in Qatar, Ali began his journey in the early 2000s by designing his high school’s website, laying the foundation for a career rooted in creativity and innovation.

He progressed from web, graphic, and visual design roles to become a creative director, leading design efforts across various digital platforms. In 2012, after completing his bachelor’s degree in Interactive Animation, Ali launched his first animation startup through a business incubator—his first step into entrepreneurship.

In 2017, Ali discovered a growing passion for user experience (UX) and interaction design for mobile and web technologies. This interest led him to pursue further education in the field of immersive design. He enrolled in the MSc. in Design for Immersive Technologies program at Stockholm University in 2019, choosing to focus on the future of interactive and spatial experiences.

Ali moved to Portugal in 2020, where he continued his studies remotely while immersing himself in the local startup ecosystem. In 2022, he joined Demium, a startup incubator, and in 2023, founded EMRSVE—an interaction design studio dedicated to creating immersive experiences through emerging technologies, spatial computing, and user-centric design.

Ali combines creative vision with deep technical insight, helping shape the future of digital interaction through thoughtful, human-centered design.

Sponsors:
LACS: https://www.lacs.pt

We look forward to seeing you there 💙!

💙Please register only if you genuinely intend to attend.

If, for any reason, you are unable to make it, please cancel your registration as soon as possible to allow those on the waiting list to take your place and enjoy the event.

We truly appreciate your understanding and support in being part of our community💙

There's no cost to attend, but your voluntary donation helps us keep these valuable events happening! Your contributions make a real difference in supporting our community.

DMK Tribe

https://www.linkedin.com/company/dmktribe/
https://www.instagram.com/dmktribe/

About DMK Tribe 💙

We are a vibrant community of marketing professionals across various industries, committed to growth, learning, and collaboration.

Uniting marketers in Lisbon and Barcelona, we bridge the gap between disciplines, fueled by Love, Caring, Serving, Learning, and Inclusion.

Join our channels:

WhatsApp: https://chat.whatsapp.com/KDhIHix8LAVE8r0TfqPHHa
LinkedIn: Digital Marketing Group Lisbon
Telegram: Group 🙌

🤝 Register on our platform:

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MASTERCLASS: Strategic Storytelling: How to Communicate Complex Topics with Clarity and Impact

In a world of information overload, the ability to communicate complex and technical topics clearly, and in a way that resonates, is a strategic advantage. This session will explore how to craft compelling narratives that cut through the noise, build trust, and influence policy and industry conversations. Drawing from real-life campaigns in sustainability, energy, and innovation, we’ll look at storytelling techniques, digital strategy, stakeholder targeting, and how to align messaging with critical moments. Ideal for professionals working in policy, science communication, or advocacy.

About our speaker:

Nuno Bacharel

Nuno Bacharel is a senior communications strategist and founder of Bacharel Communications, with over a decade of experience advising EU trade associations, industry platforms, and NGOs on strategic communications, stakeholder engagement, and public affairs. He has led high-impact campaigns across complex sectors such as sustainability, energy, chemicals, and innovation—collaborating with leading organisations including Cefic, RE-Source, and BSEF. Multilingual and results-driven, Nuno specialises in turning technical content into compelling narratives that influence policy and industry dialogue across Europe.

We look forward to seeing you there 💙!

There's no cost to attend, but your voluntary donation helps us keep these valuable events happening! Your contributions make a real difference in supporting our community.

MOB

Makers of Barcelona, we strive every day to empower rebels and creative geniuses to innovate, make connections and have fun in the process. We do so by providing them with a space to call home, a community to grow with and skills to match their ambitions. We envision a world where everyone is empowered to innovate, creativity is celebrated and technology fosters equality.

About DMK Tribe 💙

DMK Tribe is an international community of marketers, creatives, entrepreneurs, and curious minds who believe in the power of meaningful connections. After two exciting years of building strong roots in Lisbon, Cascais, and Barcelona, the community continues to expand its reach and impact.

It was created to empower professionals, entrepreneurs, and businesses through genuine connections, continuous learning, and strategic collaboration.

With over 4,000 active members, DMK Tribe organises regular events, workshops, and masterminds focused on digital marketing trends, personal branding, content creation, artificial intelligence, and entrepreneurship. The community thrives on human connection, authenticity, and purposeful engagement, with the goal of creating lasting impact both in Portugal and internationally.

Uniting marketers in Lisbon and Barcelona, we bridge the gap between disciplines, fueled by Love, Caring, Serving, Learning, and Inclusion.

Join our channels:

WhatsApp

General Group: https://chat.whatsapp.com/KDhIHix8LAVE8r0TfqPHHa
Barcelona Group: https://chat.whatsapp.com/CCQsChpDODZ7vsnkcUhR5E

LinkedIn: DMK Tribe Group

Telegram: Group 🙌

🤝 Register on our platform:

🔗 https://dmktribe.com/register/ 📝👥

https://forms.gle/WtgQWjS2z5RvQ3nr7

Description:

In this session, Slaine Willey, founder of SMSEdge.com, explores how his team built an agentic AI system to autonomously create and manage marketing campaigns across SMS, email, and voice. He’ll walk through the process of connecting business strategy to large language models (LLMs), the implementation challenges they faced, and how AI now plans, writes, tests, and optimizes outreach across channels. Expect a practical, behind-the-scenes look at what it takes to go from concept to a working AI-driven campaign engine.

About Our Speaker:

Slaine Willey

With extensive expertise in mobile marketing and cutting-edge optimisation technologies, Slaine represents SMSEdge — an end-to-end SMS marketing platform built to drive outstanding results for businesses of all sizes.

SMSEdge is designed to support both customer acquisition and retention, seamlessly integrating with existing CRM and tracking systems. The platform leverages state-of-the-art communication tools and real-time optimisation features, backed by 24/7 support from a dedicated team of mobile marketing experts.

Through a strategic approach and a focus on measurable impact, Slaine helps brands reach their target audiences, deliver timely and effective messages, and achieve their marketing objectives with precision and efficiency.

Sponsors:

LACS: https://www.lacs.pt

There's no cost to attend, but your voluntary donation helps us keep these valuable events happening! Your contributions make a real difference in supporting our community.

Join our channels:

WhatsApp general: https://chat.whatsapp.com/KDhIHix8LAVE8r0TfqPHHa

WhatsApp Cascais: https://chat.whatsapp.com/LvG61LqGa912hEvWL1S664

LinkedIn: Digital Marketing Group Lisbon

Telegram: Telegram Group 🙌

🤝 Register on our platform:

🔗https://dmktribe.com/register 📝👥

About us

DMK Tribe is an international community of marketers, creatives, entrepreneurs and curious minds who believe in the power of meaningful connections. After two exciting years we are now present in Lisbon, Cascais, Barcelona and Milan.

This is just the beginning. We're not here for a one-off event, we're here to grow, and that includes you, the person reading this. If you're looking for a space to share ideas, start collaborations and meet like-minded people, you're in the right place.

Join us and be part of the DMK Tribe Community💙 Let's build something great, together.

Curious about what we live in DMK Tribe?

Check out our latest magazine here: https://dmktribe.com/magazine/

We are a global community of marketers united by our values:

❤️ Love | 🤝 Care | 🎁 Serve | 📚 Learn | 🌍 Inclusion.