BSA Open Session: Building a B2B business
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Some say B2B is the way to go for European startup founders since B2C models need the massive scaling only Silicon Valley capital is able to fund. But building a B2B business offers at least as many challenges: one sale can take months to close, and most industries languish in a jungle of regulation that can be impenetrable to new entrants.
Berlin Startup Academy runs weekly mentoring sessions for its participating founders, each week with a different focus topic. For the session on "B2B business", we're inviting everyone to learn from the lineup of world-class experts we have as mentors.
Stephan Schambach - Founder/ CEO of NewStore. Between 1998 and 2012, Stephan built two billion-dollar B2B companies, Intershop and Demandware.
Dennis Wetzig - CEO of Pixray, global leader in image rights tracking.
Moritz Klussmann - Founder/ CEO of Customer Alliance, the SaaS for hotel customer satisfaction.
TBA industry experts.
Agenda:
1. Five short pitches of the participating BSA startups, including their B2B plans and strategies
2. 15-minute keynotes by mentors: "Secrets of getting your B2B business off the ground"
3. Feedback on founders' pitches and B2B plans from mentors and corporate experts
4. Q&A with everyone in the room.
